Super holiday tours

Super Holiday Tours initially contracted Serendipity Media to work in conjunction with them on a full rebrand and subsequently, the creation of a new website. Hours were spent assessing brand equity and determining the relevance of old content. After three years of continued work together, Super Holiday Tours' "new" branding and correlated sales efforts have been fully established, so much so, that they've acquired two additional brands—Music USA and Educational Experiences—and have expanded their scope of work to include necessary rebranding and overall brand alignment.

Our ongoing and regularly scheduled work with Super Holiday Tours includes copy writing, social media management, website maintenance, sales email creation and distribution, print and digital ad creation, and the refresh of needed marketing assets, i.e., documents, postcards, trade show banners, etc.

I oversee and and assist in creative direction for all marketing initiatives for Super Holiday Tours, Music USA, and Educational Experiences. I wrote the majority of the copy included on their new website and continue to be highly involved in promotional content development.